AUTHOR=Yang Xinyan , Zhang Nan , Lv Jiufang TITLE=Design of Chinese traditional Jiaoyi (Folding chair) based on Kansei Engineering and CNN-GRU-attention JOURNAL=Frontiers in Neuroscience VOLUME=Volume 19 - 2025 YEAR=2025 URL=https://www.frontiersin.org/journals/neuroscience/articles/10.3389/fnins.2025.1591410 DOI=10.3389/fnins.2025.1591410 ISSN=1662-453X ABSTRACT=BackgroundsThis study innovatively enhances personalized emotional responses and user experience quality in traditional Chinese folding armchair (Jiaoyi chair) design through an interdisciplinary methodology.GoalTo systematically extract user emotional characteristics, we developed a hybrid research framework integrating web-behavior data mining.Methods1) the KJ method combined with semantic crawlers extracts emotional descriptors from multi-source social data; 2) expert evaluation and fuzzy comprehensive assessment reduce feature dimensionality; 3) random forest and K-prototype clustering identify three core emotional preference factors: “Flexible Refinement,” “Uncompromising Quality,” and “ergonomic stability.”DiscussionA CNN-GRU-Attention hybrid deep learning model was constructed, incorporating dynamic convolutional kernels and gated residual connections to address feature degradation in long-term semantic sequences. Experimental validation demonstrated the superior performance of our model in three chair design preference prediction tasks (RMSE = 0.038953, 0.066123, 0.0069777), outperforming benchmarks (CNN, SVM, LSTM). Based on the top-ranked preference encoding, we designed a new Jiaoyi chair prototype, achieving significantly reduced prediction errors in final user testing (RMSE = 0.0034127, 0.0026915, 0.0035955).ConclusionThis research establishes a quantifiable intelligent design paradigm for modernizing cultural heritage through computational design.