AUTHOR=Dong Hao , Wang Bo , Zhang Panpan , Chen Ximeng , Han Jichang 

TITLE=Research on the Influence Mechanism of Agricultural Entrepreneurship: Evidence From Five Provinces in Western China

JOURNAL=Frontiers in Psychology

VOLUME=Volume 13 - 2022

YEAR=2022

URL=https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2022.864226

DOI=10.3389/fpsyg.2022.864226

ISSN=1664-1078

ABSTRACT=Individual entrepreneurial behaviors will be affected by their own attitudes and environmental factors. Therefore, entrepreneurial attitude and entrepreneurial environment interpret the entrepreneurial behavior mechanism of farmers from the perspectives of internal and external factors. This article is based on a survey of farmers in five western provinces in China. Data, using structural equation models, empirically analyzed the mechanism of the impact of farmers' entrepreneurial attitude and entrepreneurial environment on entrepreneurial behavior. The research results show that individual entrepreneurial attitudes and the external entrepreneurial environment cannot directly affect entrepreneurial behavior, and both will be through entrepreneurial self-efficacy The sense of entrepreneurship indirectly affects entrepreneurial behavior, and entrepreneurial self-efficacy plays an intermediary role. The "entrepreneurial behavior structure" model proposed in this article points out that cultivating entrepreneurial attitudes and creating an entrepreneurial environment cannot directly promote entrepreneurial behavior of farmers, but must stimulate farmers’ entrepreneurial behavior. The sense of self-efficacy provides a direction for the promotion of policy formulation and practical guidance for farmers' entrepreneurship.