AUTHOR=Marino-Romero Jorge Alberto , Palos-Sanchez Pedro Ramiro , Velicia-Martin  Félix Antonio , Rodrigues Ricardo Gouveia 

TITLE=A study of the factors which influence digital transformation in Kibs companies

JOURNAL=Frontiers in Psychology

VOLUME=Volume 13 - 2022

YEAR=2022

URL=https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2022.993972

DOI=10.3389/fpsyg.2022.993972

ISSN=1664-1078

ABSTRACT=Eighteen interviews were used in this research to inductively conceptualize the factors that influence digital transformation (DT) in Kibs companies that provide multidisciplinary Knowledge Intensive Business Services. Two main groups were identified: factors of DT and use in the new digital environment. Using the findings obtained, a comparison was made with the existing literature and the most relevant aspects of DT as a disruptive phenomenon which can generate intra-organizational competitive advantage are exposed.