AUTHOR=Hu Linhui , Li Jinxiao , Chen Lidan , Shan Qian , Jin Yu , Ren Guangpei 

TITLE=A study on color visual perception of museum exhibition space based on eye movement experiments

JOURNAL=Frontiers in Psychology

VOLUME=Volume 15 - 2024

YEAR=2024

URL=https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2024.1431161

DOI=10.3389/fpsyg.2024.1431161

ISSN=1664-1078

ABSTRACT=Color is an essential element in the exhibition space of museums, influencing people's visual experience. To quantitatively study the relationship between color and individual visual perception in museum exhibition spaces, the study used eye-tracking technology combined with a questionnaire, exploring the relationship between color and visual perception in the exhibition environments of history museums in terms of hue, saturation, and brightness of color. Taking Ruijin Central Revolutionary Base in Jiangxi Province as a historical display space as a research object, the results show that when the saturation is 69~77%, or the hue is red (0°H), Exhibit environments have stronger color attractiveness. The study demonstrated that the first fixation duration in eye movement data significantly correlates negatively with the subject's personal preference, comfort, pleasure, and attractiveness. Researchers can use this as an evaluation parameter for visual perception of exhibition space.There are many different types of museums in China, and the number grows yearly. To continuously promote the high-quality development of China's museum industry, the Propaganda Department of the Central Committee of the Communist