AUTHOR= TITLE=Retraction: Analyzing intention to purchase brand extension via brand attribute associations: the mediating and moderating role of emotional consumer-brand relationship and brand commitment JOURNAL=Frontiers in Psychology VOLUME=Volume 16 - 2025 YEAR=2025 URL=https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2025.1674695 DOI=10.3389/fpsyg.2025.1674695 ISSN=1664-1078