AUTHOR= TITLE=Retraction: How organizations create employee based brand equity: mediating effects of employee empowerment JOURNAL=Frontiers in Psychology VOLUME=Volume 16 - 2025 YEAR=2025 URL=https://www.frontiersin.org/journals/psychology/articles/10.3389/fpsyg.2025.1675464 DOI=10.3389/fpsyg.2025.1675464 ISSN=1664-1078