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1 article related to "Ad Format"

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Articles

Editorial

Published on 28 Oct 2014

Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory

in Cognition

Jaana Simola
Jukka Hyönä
Jarmo Kuisma

Frontiers in Psychology

doi 10.3389/fpsyg.2014.01208

24,132 views
12 citations