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1 article related to "Customer Centric Paradigm"

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Articles

Review

Published on 19 Feb 2020

How Blockchain Technology Can Benefit Marketing: Six Pending Research Areas

in Blockchain for Web3 and the Metaverse

Abderahman Rejeb
John G. Keogh
Horst Treiblmaier

Frontiers in Blockchain

doi 10.3389/fbloc.2020.00003

113,942 views
139 citations