Customer Participation | List of Frontiers open access articles

Original Research

Published on 23 Nov 2022

How exaptation mediates the effects of customer participation on low-cost innovation: The role of strategic flexibility

in Organizational Psychology

Chaoyong Tang
Yongzhi Shi
Xuechun Zhu
Yibo Li

Frontiers in Psychology

doi 10.3389/fpsyg.2022.1016524

2,031 views
1 citation

Original Research

Published on 23 Mar 2022

Research on the Impact of Customer Participation in Virtual Community on Service Innovation Performance— The Role of Knowledge Transfer

in Organizational Psychology

Jianhua Wang

Frontiers in Psychology

doi 10.3389/fpsyg.2022.847713

5,650 views
17 citations

Original Research

Published on 12 Nov 2021

Impact of Social Exclusion on Customer Participation in Innovation: Role of Customer-Company Identification

in Organizational Psychology

Zhang Hui
Mou Yupeng
Zhang Chenglong
Li Haiqin
Guo Daomeng

Frontiers in Psychology

doi 10.3389/fpsyg.2021.747924

7,350 views
3 citations

Original Research

Published on 17 Jan 2023

Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate

in Organizational Psychology

Xiaofang Yi
Junaid Ul Haq
Shehzad Ahmed

Frontiers in Psychology

doi 10.3389/fpsyg.2022.877083

6,843 views
10 citations

Original Research

Published on 18 Sep 2025

From attention to action: How streamers, products, and scenes shape customer value co-creation in agricultural livestreaming

in Agricultural and Food Economics

Binyao Ning
Rosmini Omar
Ye Ye
Boqiang Ouyang
Benhui Ren

Frontiers in Sustainable Food Systems

doi 10.3389/fsufs.2025.1628385

2,301 views
1 citation

Original Research

Published on 05 Oct 2022

The impact of value co-creation behavior on customers’ experiences with and loyalty to P2P accommodations

in Environmental Psychology

Jing Lyu
Keyan Cao
Shan Yang

Frontiers in Psychology

doi 10.3389/fpsyg.2022.988318

9,089 views
13 citations

Original Research

Published on 27 Oct 2022

Understanding the effect of organizational innovation environment and customer participation in virtual communities on customer creativity: A study of mediating and moderating influences

in Organizational Psychology

Mina Ge
Jamal Khan
Yuan Li

Frontiers in Psychology

doi 10.3389/fpsyg.2022.913525

5,158 views
5 citations

Original Research

Accepted on 25 Feb 2026

Culture as a catalyst for regenerative co-creation: the role of Yuanfen in driving customer voice through social bonds in P2P accommodation

in Positive Psychology

Huifang Liu
Xiao Ting Huang

Frontiers in Psychology

Articles

How exaptation mediates the effects of customer participation on low-cost innovation: The role of strategic flexibility

Research on the Impact of Customer Participation in Virtual Community on Service Innovation Performance— The Role of Knowledge Transfer

Impact of Social Exclusion on Customer Participation in Innovation: Role of Customer-Company Identification

Impact of customer participation in value co-creation on customer wellbeing: A moderating role of service climate

From attention to action: How streamers, products, and scenes shape customer value co-creation in agricultural livestreaming

The impact of value co-creation behavior on customers’ experiences with and loyalty to P2P accommodations

Understanding the effect of organizational innovation environment and customer participation in virtual communities on customer creativity: A study of mediating and moderating influences

Culture as a catalyst for regenerative co-creation: the role of Yuanfen in driving customer voice through social bonds in P2P accommodation