Original Research
Accepted on 24 Feb 2026
A Critical Reading of Political Marketing Management in the US though Gramsci's Hegemony
in Elections and Representation
Frontiers in Political Science
9 articles related to "Marketing Management"
Articles
Original Research
Published on 08 Sep 2022
Carbon neutrality cognition, environmental value, and consumption preference of low-carbon products
in Environmental Economics and Management
Frontiers in Environmental Science
doi 10.3389/fenvs.2022.979783
- 4,266 views
- 13 citations
Original Research
Published on 19 Aug 2022
Analysis of airbnb’s green user emotional characteristics: How do human, geographical, housing, and environmental factors influence green consumption?
in Environmental Economics and Management
Frontiers in Environmental Science
doi 10.3389/fenvs.2022.993677
- 4,742 views
- 6 citations
Original Research
Published on 28 Jun 2022
Accessing the Influence of Consumer Participation on Purchase Intention Toward Community Group Buying Platform
in Organizational Psychology
Frontiers in Psychology
doi 10.3389/fpsyg.2022.887959
- 12,990 views
- 19 citations
Perspective
Published on 02 Jul 2021
Urban and Rural Sustainability: Divergent Concepts and Their Consequences for Marketing
in Sustainable Organizations
Frontiers in Sustainability
doi 10.3389/frsus.2021.670866
- 12,528 views
- 25 citations
Review
Published on 11 Jan 2023
Value co-creation in business-to-business context: A bibliometric analysis using HistCite and VOS viewer
in Organizational Psychology
Frontiers in Psychology
doi 10.3389/fpsyg.2022.1027775
- 13,940 views
- 38 citations
Conceptual Analysis
Published on 25 Sep 2025
A conceptual framework and review explaining the role and potential of product marketing in preserving traditional cultural landscapes
in Agricultural and Food Economics
Frontiers in Sustainable Food Systems
doi 10.3389/fsufs.2025.1638485
- 1,636 views
- 1 citation
Original Research
Published on 20 Feb 2024
Faculty versus students: different perceptions of misconducts at university
in Educational Psychology
Frontiers in Psychology
doi 10.3389/fpsyg.2024.1348057
- 4,932 views
- 1 citation
Editorial
Published on 08 Jul 2021
Editorial: The Impact of AI-Enabled Technologies in E-commerce and Omnichannel Retailing
in Organizational Psychology
Frontiers in Psychology
doi 10.3389/fpsyg.2021.718885
- 6,995 views
- 5 citations