REVIEW article

Front. Commun.

Sec. Media Governance and the Public Sphere

Volume 10 - 2025 | doi: 10.3389/fcomm.2025.1537146

Can Artificial Intelligence Replace Journalists? A theoretical approach

Provisionally accepted
  • Technological Amerindian University, Ambato, Quito, Ecuador

The final, formatted version of the article will be published soon.

In the digital age, journalism is facing significant transformations due to the impact of artificial intelligence, a technology that optimizes processes, but also poses ethical and technical dilemmas. This study addresses whether AI can replace journalists or whether it should be considered as a complementary tool that enhances their capabilities. The problem lies in the increasing automation of journalistic tasks and its impact on the quality, ethics and professional identity of the sector. The research justifies its relevance due to the need to understand the scope and limitations of this technology to guarantee ethical and contextualized journalism. The methodology adopted is qualitative and based on documentary analysis. Academic studies, technical reports, and case studies were reviewed to evaluate the use of AI in newsrooms, highlighting its capabilities in automation, personalization, and data analysis, along with its ethical and operational limitations. Among the main results, it is identified that artificial intelligence is effective for tasks such as automated news generation and massive data analysis, but its inability to perform critical analysis and ethical decisions limits it as a complete substitute for the journalist. Likewise, their dependence on trained data perpetuates biases that can compromise the credibility of information. This study highlights that artificial intelligence should be conceived as a support for the journalist, enhancing creativity and analytical depth without compromising the essential values of the profession. It also underscores the importance of a synergistic collaboration between technology and journalists, including regulation and training to take advantage of it ethically and effectively.

Keywords: artificial intelligence, Journalism, Journalistic ethics, Content automation, Media industry, communication industry

Received: 30 Nov 2024; Accepted: 09 Jun 2025.

Copyright: © 2025 Londoño-Proaño and Buele. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

* Correspondence: Cristián Londoño-Proaño, Technological Amerindian University, Ambato, Quito, Ecuador

Disclaimer: All claims expressed in this article are solely those of the authors and do not necessarily represent those of their affiliated organizations, or those of the publisher, the editors and the reviewers. Any product that may be evaluated in this article or claim that may be made by its manufacturer is not guaranteed or endorsed by the publisher.