ORIGINAL RESEARCH article
Front. Public Health
Sec. Public Health Education and Promotion
Volume 13 - 2025 | doi: 10.3389/fpubh.2025.1613449
This article is part of the Research TopicA Holistic and Embodied Approach to Movement Programming for Health and Well-BeingView all 4 articles
A Study on the Characteristics and Influencing Factors of Public Sports Service Demand Among the Population of Rural Older Adults in China
Provisionally accepted- Shanghai University of Sport, Shanghai, China
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In order to comprehensively understand the demand for public sports services among rural older adults in China, the population over 50 years old living in townships and towns and villages corresponding to townships in the eastern, central, and western regions of the country was surveyed. The characteristics, influencing factors, and satisfaction of the demand for public sports services among rural older adults were investigated using literature research, questionnaire survey, interview survey, and statistical analysis, and the results were analyzed and studied. The results show that rural older adults has the most urgent need for establishing physical fitness organizations, improving physical exercise guidance services, and strengthening the construction of sports systems for older adults. The demand for public physical education services among rural older adults is affected by multiple factors such as demographic characteristics, health status, individual lifestyle, and cognitive level of physical exercise. The overall utilization rate of public sports services for rural older adults is low, and the satisfaction rate is at a medium level. In order to meet the demand for public sports services among rural older adults, it is still necessary to enhance the awareness of the needs of rural older adults, clarify the subjective demand picture of rural older adults, and improve the quality of public sports services for rural older adults.
Keywords: rural older adults 1, public sports service demand 2, Influencing factors 3, Satisfaction 4, Practices in China
Received: 17 Apr 2025; Accepted: 19 Jun 2025.
Copyright: © 2025 Zhang, He and Lu. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
* Correspondence: Wen-yun Lu, Shanghai University of Sport, Shanghai, China
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