Abstract
How do people make sense of the sequential images in visual narratives like comics? A growing literature of recent research has suggested that this comprehension involves the interaction of multiple systems: The creation of meaning across sequential images relies on a “narrative grammar” that packages conceptual information into categorical roles organized in hierarchic constituents. These images are encapsulated into panels arranged in the layout of a physical page. Finally, how panels frame information can impact both the narrative structure and page layout. Altogether, these systems operate in parallel to construct the Gestalt whole of comprehension of this visual language found in comics.
Introduction
Comics have conveyed static drawn visual narratives for over a century, and growing research suggests that sequential images combined with text are an effective tool of communication and education (e.g., Nakazawa, ; Nalu and Bliss, ; Short et al., ), beyond just being entertainment. While theories about comics have been scattered in the humanities for several decades (for review, see Nöth, ; Cohn, ), only recently has scientific attention turned toward investigating just how readers comprehend complex graphic displays of sequential images. This growing literature of both theoretical and empirical research has established that extracting meaning from a comic page involves multiple interacting systems, analogous to the organization of a linguistic system (Cohn, ): A graphic structure encodes the physical lines and shapes that compose the images, which construct meaningful expressions using a lexicon of stored graphic schemas. A narrative structure organizes these sequential images into a coherent message, while an external compositional structure arranges these panels across the physical layout of a page.
Altogether, these structures comprise the “visual language” that underlies comics, manga, graphic novels, and other visual narratives, which may also interface with text in larger multimodal interactions. Here, we focus on the systems most involved with sequential comprehension of a page: narrative structure and the external compositional structure, which may be mediated by an attentional framing structure.
KEY CONCEPT 1 Narrative structure
The system that packages meaning at a discourse level. This “visual narrative grammar” assigns categorical roles to images based on prototypical correspondences with a conceptual structure of meaning. These narrative units are organized into hierarchic constituents that allow for various types of embedding.
KEY CONCEPT 2 External compositional structure
The structure governing the organization of the physical layout of comic pages. These structures most often divide pages into horizontal and vertical constituents, though they also allow inset panels to be enclosed within a larger dominant panel, and Gestalt relations such as staggered, overlapping, and separated panels.
KEY CONCEPT 3 Attentional framing structure
The constraints on how conceptual information gets framed into panel units, determining how much content they contain. This has ramifications on how those images act in a narrative and how they are organized in a page layout (ECS).
Visual narrative grammar
The question that has received the most attention regarding the visual language used in comics has been: How is meaning conveyed by a sequence of images? Early theories have focused on linear semantic changes between images (McCloud, ; Saraceni, ), consistent with prevailing theories of discourse structure (Halliday and Hasan, ). As a comprehender progresses through a discourse, they consistently monitor dimensions of time, characters, spatial location, and causality. Change in these dimensions requires an updating of the mental model being built from the complete understanding of the discourse (van Dijk and Kintsch, ; Zwaan and Radvansky, ), and inference for meaning left unseen (McCloud, ; Saraceni, ). Experiments have yet to examine these theories in the online comprehension of static visual narratives like comics, but research with film has confirmed that viewers can consciously identify these semantic shifts between individual film shots (Magliano et al., ; Zacks et al., ; Magliano and Zacks, ).
While empirical evidence supports that readers track semantic changes between linear image relationships, this approach alone cannot explain the comprehension of visual narratives. Problems with linear relationships first arose because of observations that non-adjacent panels sometimes necessitate long-distance connections in a sequence and panels often form meaningful groupings beyond linear relationships. Such intuitions aligned with empirical work showing that participants highly agree on where to divide sequential images into episodic constituents (Gernsbacher, ). The first alternative approach proposed a hierarchic model that created constituents based on changes of spatial viewpoint on a scene, changes between characters, or changes in time (Cohn, , ). This approach revealed that linear relations between panels might be structurally ambiguous in ways explainable by underlying hierarchic structures (Cohn, , ). These basic groupings eventually gave way to observations that panels play functional roles in a sequence, similar to—yet somewhat different from—traditional narrative categories (e.g., Freytag, ; Mandler and Johnson, ). The resulting theory has been named “Visual Narrative Grammar” (Cohn, ).
Visual Narrative Grammar (VNG) posits that, analogous to the way that sequential words take on grammatical roles that embed within a constituent structure in sentences, sequential images take on narrative roles that embed within a constituent structure in visual narratives (Cohn, ). This is similar to previous “grammatical” approaches to narrative and discourse, such as the story grammars from the 1970s (e.g., Mandler and Johnson, ), yet these models differ in important ways (see Cohn, , for more details). It is important to stress that the comparison between narrative grammar and syntax is an analogy at the architectural level—images do not serve as nouns or verbs, and they convey information at a higher level than words (indeed, at a discourse level). Yet, narrative grammar uses a similar structural architecture as syntax, and these constructs are believed to operate in comprehension similar to the processing of syntactic representations. Whether these proposed similarities tie to common cognitive mechanisms is an active line of research.
VNG uses basic narrative categories to organize sequences: Establishers passively introduce the relationships between entities; Initials depict the start of an event or interaction; Peaks show a climax; and Releases depict a resolution or coda of events. While these categories form the core of a canonical narrative arc, other categories elaborate on a sequence, be it through additional narrative categories (Prolongations, Orienters), modification of the primary categories (Refiners, Perspective Shifts), or modification of the constituent structures (Conjunction) (Cohn, ,). Here, we will focus on the basic properties of VNG through an example sequence.
Consider Figure 1A, from the comic Sinfest (www.sinfest.net) by Tatsuya Ishida. An Establisher starts the sequence, passively introducing the relationship between the cat and the tree. The cat then begins his motion in the second panel, an Initial, climaxing as he reaches the tree branch in triumph, a Peak. Another Establisher then introduces the relationship between cat and dog, again with a passive state. The dog attempts to climb the tree (Initial), but he falls to the ground (Peak), resulting in the cat making fun of him (Release), a resolution to the dog's actions. The next panel Establishes a relationship between the dog and the stump, which he then hops onto (Initial) and assumes a protective role in a final climax (Peak).
Figure 1
Importantly, these categories do not just progress linearly, but also form groupings. The first three panels all depict the cat's climb, which forms an Initial to set up the second grouping of panels, which form a Peak, about the relationship between both cat and dog. An Establisher begins this second constituent by setting the new relationship, progressing to two substructures where the dog attempts to climb the tree (Initial), and then instead settles for sitting on a stump (Peak). Each constituent is motivated by its internal Peak, and the other panels support this primary panel. This primacy can be tested by omitting all panels except the Peaks, which should result in a paraphrase of the sequence. Hierarchic embedding allows sequences to have surface structures extending beyond the canonical narrative arc (Establisher-Initial-Peak-Release), though this ordering still is maintained within constituents. Thus, narrative categories recursively apply to both individual panels and groupings of panels.
Though VNG keeps the narrative structures separate from meaning, they maintain canonical correspondences between each other. For example, Initials prototypically depict preparatory actions (like the dog attempting to climb), while Peaks prototypically depict completed actions (like the cat reaching the top). However, narrative roles are not contingent upon such semantic correspondences and may have other mappings, such as the dog's failure to climb as a Peak. Narrative categories are influenced both by a panel's semantic content and its context within a sequence. This is analogous to how grammatical categories in language, like nouns and verbs, prototypically map to meaning, like objects and events, while ultimately being determined through their distribution in a sentence (Jackendoff,
Evidence for VNG comes from manipulating sequences in the same way that linguistics research manipulates sentences, such as using deletion or movement of panels or constituents (Cohn,
First, let's consider the experimental evidence that both content and context influence narrative categories, which has used tasks that highlight the distributional tendencies of panels (Cohn,
This “reconstruction task” was used to examine where narrative categories moved when they were misplaced in a sequence (Cohn,
Additional tasks in this study further showed the difference in importance between Initials/Peaks and Establishers/Releases. When participants were asked to arrange three of four panels and choose one to delete, they omitted Establishers and Releases far more often than Initials or Peaks. The reverse results occurred when participants guessed which panel was omitted from a sequence: elided Initials and Peaks were more accurately recognized as missing than Establishers and Releases. Such results expand on previous findings that participants have poor recall for omitted establishing shots from films (Kraft et al.,
When previous research has explicitly manipulated sequential images, the focus has remained on gross alterations of semantic congruity, such as findings that “scrambled” sequences of random images—the maximally “ungrammatical” sequences possible—are harder to understand than normally ordered visual narratives (Gernsbacher et al.,
These previous works have studied broad violations of meaning, but have not examined the balancing of narrative and meaning. These aims were undertaken in a study that replicated the research methods from psycholinguistics (Cohn et al.,
Figure 2

(A) Sequences manipulating narrative grammar, semantic associations, or both, which are similar to the stimuli in Cohn et al. (
A second experiment in this study presented these same stimuli while recording ERPs. N400 effects were larger to panels from structural-only and scrambled sequences, intermediate to panels from semantic-only sequences, and the smallest to those from normal sequences (Figure 2C). These results suggest that the presence of narrative structure in structural-only sequences was not enough to attenuate the amplitude of the N400 effect, a waveform associated with semantic processing. Thus, while semantic information (including linear changes in coherence) clearly plays a role in the processing of sequential images, it does so in combination with a narrative grammar.
In addition, the amplitude of the N400 effect was attenuated across the ordinal position of normal sequences: the largest amplitudes appeared at the start of the sequence and became smaller as the sequence progressed. Because no such attenuation was found in other sequence types, this indicated both structure and meaning allowed for a build-up of meaning across a sequence. These findings again paralleled ERP results in analogous research of sentence processing (Van Petten and Kutas,
Finally, though Cohn et al. (
External compositional structure
Separate from the content of a visual narrative, actual comics arrange panels physically on a page. Navigating this “external compositional structure” (ECS) of page layout cannot rely on the meaningful content of the panels since a single sequence can be arranged into numerous layouts with no effect on its meaning, as in Figure 3. This sort of rearrangement typically happens to comic strips when formatted for newspapers: they might appear as a horizontal strip, a vertical stack, or a four-panel grid. Unless these changes alter the actual order in which panels are read, then these alterations only impact the ECS, with no change in the conceptual/narrative structure. Moreover, data from eye-tracking experiments have shown that readers do not explore various potential pathways before progressing panel-by-panel (Nakazawa,
Figure 3

(A) Original page layout with its External Compositional Structure (ECS) diagrammed. (B) Alteration of page layout with resulting change to ECS. Sinfest and all characters © Tatsuya Ishida.
Typically, page layouts are thought to follow the left-to-right and down “Z-path” inherited by the alphabetic writing system (or the opposite, right-to-left, “reverse Z-path” of Japanese manga). However, pages often depart from this organization. Panels can be separated from each other, overlapping each other, or staggered next to each other so as to not create a continuous gutter between panels. In addition, blockage may occur when a long vertical panel appears to the right of vertically stacked panels, “blocking” a horizontal path of reading (as in the interaction between panels 2, 3, and 4.1 in Figure 3B).
These variations in layout were tested in a study where participants viewed comic pages devoid of content, and were asked to number the order that they would read these empty panels (Cohn,
These experimental results suggested that several constraints factor into how readers navigate page layouts. A general strategy of Assemblage guides readers to seek to build units of structure that create coherent shapes in as smooth a reading path as possible (Cohn,
KEY CONCEPT 4 Assemblage
The general principles guiding readers through comic pages, where they seek to build units of structure in as smooth a reading path as possible. These preferences specify that: (1) grouped areas are preferred to non-grouped areas, (2) smooth paths are preferred to broken paths, (3) one should not jump over units, and (4) one should not leave “gaps” in reading.
By following these constraints, readers ultimately form hierarchic relationships between panels and their groupings, organized into horizontal and vertical constituents (Tanaka et al.,
Attentional framing structure
We saw above how altering the framing of panels might change a sequence's layout, but framing might also impact the narrative. For example, framing might determine how many characters appear in a panel, as in Figure 3B in panels 4.1/4.2 or 7.1/7.2: Should two characters at a single narrative state be shown together in a single panel, or should those characters be broken up, each into their own panel? These alterations still do not necessarily change the meaning (semantics) of the sequence, though they do alter the pacing (narrative) and the layout (ECS), and thus aspects of framing seem to operate in between these other structures.
First, individual panels frame how much information is depicted in a scene. In a sense, the panel borders simulate a “window of attention” that frames only the content an author wants the reader to assimilate. Information that is not directly depicted in panels is either not important or meant to be inferred. Panels therefore act as “attention units” that can be categorized based on how much information they contain, as depicted in the “attentional framing matrix” in Figure 4 (Cohn,
Figure 4

An “attentional framing matrix” showing how content can be framed in panels across base framing categories and additional modification of aspects of layout. A macro contains multiple active entities engaged in the interaction or situation in the scene. A mono contains only a single entity from the scene, while a micro depicts less than a single entity, often through a close-up. Finally, amorphic panels depict no active entities from the scene—only “inactive” parts of the larger environment or scene. Divisional panels break up single images into sub-panels, while inset panels are placed within other dominant panels. Sinfest and all characters © Tatsuya Ishida.
Figure 5A extracts a sequence from Figure 1A. A spatial representation of this whole scene (cat, dog, tree, stump) illustrates how panels “window” different parts of this overall environment (panels indicated by dotted lines, indexed by panel numbers). Figure 5B alters the original sequence by splitting apart panel 4 (now a divisional), and adding an inset into panel 7. These alterations change the page layout (Figure 3B), but they also change the narrative structure. Dividing panel 4 creates two Establishers conjoined within a larger Establisher constituent, since both panels now play this role. The broader environment that they create (i.e., an environment consisting of both dog and cat together) is now inferred, and is thus depicted in the spatial structure without a dotted border. This “Environmental-Conjunction” is notated with a subscript “e.” In addition, the Release now uses an inset panel to narratively draw focus to an element in a scene—a “Refiner” (Cohn,
Figure 5

Visual sequences where alteration of the panel framing changes the narrative structure, along with mapping to a spatial structure. Note: Extraction of this clause from its context in a larger sequence causes the Establisher to have a local relationship to the rest of the constituent rather than at a higher level, as in Figure 1. (A) depicts the original framing, while (B) individuates characters, leading to Environmental-Conjunction (notated with subscript “e”). Panel borders added for clarification and emphasis. Sinfest and all characters © Tatsuya Ishida.
It is worth noting that how a scene is framed appears to differ across cultures. Corpus analyses suggest that Japanese manga proportionally show less than a whole scene (monos, micros) more often than they show a whole scene (macros), which is different than American comics that tend to show whole scenes more than individuating its component parts (Cohn,
Interfaces between narrative and layout
As demonstrated, sequential images involve several structures operating independently of each other, yet all interfacing together. For the example Sinfest comic, these connections can be traced between panel numbers across figures. These tree structures are not isomorphic—the constituents in narrative structure do not cleanly align with those from the ECS. For example, in the original layout, the Release of the second narrative constituent (panel 7) starts the third horizontal tier rather than ending a previous tier. Thus, narrative constituent boundaries do not always line up with the boundaries of the physical layout.
This “parallel architecture” of narrative structure and ECS is analogous to the organization of language, where each linguistic substructure (phonology, syntax, semantics) operates with its own principles, yet interfaces with the others to form the whole of linguistic knowledge (Jackendoff,
Future research can better explore the interactions between these structures, such as the mappings that may exist between narrative and layout. Locative information often coincides with the first panel of a page, and suspenseful panels (Initials) often occur at the final panel on a page, thereby inducing a thrilling page turn and subsequent reveal of primary information (Peaks) on the next page (McCloud,
Beyond these structural interfaces, we can also explore how these structures interact in comprehension. Can changes in content force readers to navigate a page in ways that go against their preferred rules? Do readers prefer boundaries between narrative constituents to line up with the boundaries in ECS? What changes in layout might confuse readers about the meaning of the narrative structure? These and other questions can frame future experimentation on the relationship between these structures.
Conclusion
While concerted scientific research on visual narratives has begun to emerge, these initial forays have shown the advantage of a multilayered approach that balances theoretical modeling, corpus analysis, and empirical experimentation using both behavioral and neurocognitive measures. Altogether, this work has provided evidence for the interactions of narrative, meaning, page layout, and framing, and that familiarity in these structures contributes to a larger fluency in the visual language used in comics.
Conflict of interest statement
The author declares that the research was conducted in the absence of any commercial or financial relationships that could be construed as a potential conflict of interest.
Statements
Conflict of interest
The author declares that the research was conducted in the absence of any commercial or financial relationships that could be construed as a potential conflict of interest.
Neil Cohn, is an American cognitive scientist internationally recognized for his research on the overlap of the structure and cognition of sequential images and language. He received his doctorate in Psychology from Tufts University, and his most recent book, The Visual Language of Comics (Bloomsbury, 2013), introduces a broad framework for studying visual narratives in the cognitive sciences. His work is online at www.visuallanguagelab.com.
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Summary
Keywords
comics, visual language, narrative structure, visual narrative, page layouts, reading order
Citation
Cohn N (2014) The architecture of visual narrative comprehension: the interaction of narrative structure and page layout in understanding comics. Front. Psychol. 5:680. doi: 10.3389/fpsyg.2014.00680
Received
23 March 2014
Accepted
12 June 2014
Published
01 July 2014
Volume
5 - 2014
Edited by
Gary Jones, Nottingham Trent University, UK
Reviewed by
Gary Jones, Nottingham Trent University, UK; Ben Balas, NDSU, USA
Copyright
© 2014 Cohn.
This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
*Correspondence: neilcohn@visuallanguagelab.com
This article was submitted to the journal Frontiers in Psychology.
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