RETRACTED: Stimulating Brand Innovation Strategy via Knowledge Acquisition, Market Orientation, and Strategic Capability Using Social Media Within China’s Online Technology Industry

Yang, Yaliu; Zheng, Xiaowei

doi:10.3389/fpsyg.2022.860307

ORIGINAL RESEARCH article

Front. Psychol., 14 March 2022

Sec. Organizational Psychology

Volume 13 - 2022 | https://doi.org/10.3389/fpsyg.2022.860307

This article is part of the Research TopicThe Psychological Facets of Consumer-Brand Relationship in The Digital WorldView all 17 articles

RETRACTED: Stimulating Brand Innovation Strategy via Knowledge Acquisition, Market Orientation, and Strategic Capability Using Social Media Within China’s Online Technology Industry

Retracted

A retraction of this article was approved in:

Retraction: Stimulating Brand Innovation Strategy via Knowledge Acquisition, Market Orientation, and Strategic Capability Using Social Media Within China’s Online Technology Industry
1. Read retraction

Yaliu Yang¹

Xiaowei Zheng^1,2^*

¹Business School, Suzhou University, Suzhou, China
²Department of International Trade, Dong-A University, Busan, South Korea

This article has been retracted. Please follow the link to the full retraction notice for details.

Citation: Yang Y and Zheng X (2022) RETRACTED: Stimulating Brand Innovation Strategy via Knowledge Acquisition, Market Orientation, and Strategic Capability Using Social Media Within China’s Online Technology Industry. Front. Psychol. 13:860307. doi: 10.3389/fpsyg.2022.860307

Received: 22 January 2022; Accepted: 16 February 2022;
Published: 14 March 2022; Retracted: 07 August 2025.

Edited by:

Huayu Shi, Shanghai Institute of Technology, China

Reviewed by:

Maria Kovacova, University of Žilina, Slovakia
Susmita Mukhopadhyay, Indian Institute of Technology Kharagpur, India

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