CORRECTION article
Front. Psychol.
Sec. Decision Neuroscience
Longer or Shorter? A Large-Scale Randomized Field Experiment on the Impact of Free Trial Duration on Sustainable User Conversion in the Freemium Model
Provisionally accepted
- 1Southwestern University of Finance and Economics, Chengdu, China
- 2Chengdu Agricultural College, Chengdu, China
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Keywords: Freemium model, free trial duration, User conversion, field experiment, behavioral operations
Received: 25 Oct 2025; Accepted: 27 Oct 2025.
Copyright: © 2025 Zhang and Duan. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) or licensor are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.
* Correspondence: Jiang Duan, duanj_t@swufe.edu.cn
Disclaimer: All claims expressed in this article are solely those of the authors and do not necessarily represent those of their affiliated organizations, or those of the publisher, the editors and the reviewers. Any product that may be evaluated in this article or claim that may be made by its manufacturer is not guaranteed or endorsed by the publisher.