CONCEPTUAL ANALYSIS
Published on 02 Oct 2025
Augmented authenticity in athlete branding through human-AI co-production
doi 10.3389/fspor.2025.1643885
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CONCEPTUAL ANALYSIS
Published on 02 Oct 2025
CORRECTION
Published on 30 Jul 2025
MINI REVIEW
Published on 03 Jul 2025
ORIGINAL RESEARCH
Published on 19 Jun 2025
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